The work,
receipts attached.

Scratch-built outbound motion across three verticals: education, healthcare, property management. Custom enrichment on career-fair dates, student populations, and facility counts — data that doesn't live in any firmographic database.

Industry-specific sequences, 7,000 emails over three months, weekly A/B tests on subject line and opening. Real-time reply triage into HubSpot with Slack alerts on every warm reply.

$300K qualified pipeline, 3.19% average reply rate across seven thousand sends, 25 sourced opportunities, $75K saved versus traditional enrichment tools.

Full Claude Code workspace: ICP skills, copywriting context files, A/B test playbooks, reply-handling runbooks. The founder's team runs it now.

Public-sector signal aggregation layer pulling from municipal RFPs, state health department announcements, and conference attendee lists. A scoring model tuned for public-procurement buying cycles, not SaaS velocity.

Sequence rewrites for each persona — epidemiologist, public-health director, municipal operations. Deliverability infra stood up from scratch: new domains, warmup, SPF/DKIM/DMARC alignment.

35% uplift on outbound reply rate versus their prior in-house motion. Meaningful movement in a vertical where most tools don't even have the companies in their database.

Full HubSpot rebuild with continuous enrichment on physician counts, practice size, EHR stack, and specialty. Every new account auto-enriched within sixty seconds of entering the CRM.

Six-week deployment. Scoring logic tuned on six months of prior conversion data. Slack routing on any account crossing a configurable threshold. Weekly rep reporting with named accounts, not cohort averages.

500K+ accounts enriched and scored across the first year. Measurable lift in rep pickup rate on hot leads. No more "who's hot this week" meetings.

ICP definition workshop, TAM discovery from sources their tools didn't cover, a full outbound sequence layer, and an inbound routing flow that triages demo requests in under thirty seconds.

Three sequences in parallel, each mapped to a distinct persona. Weekly test-and-tune meetings. Clean handoff with recorded walkthroughs of every workflow.

100+ qualified meetings booked in the pilot, an in-house team that now owns the entire motion, and the founder back to building product.

A fintech-specific ICP model pulling signals from SBA loan announcements, Crunchbase growth markers, and industry association data. Attio buildout for a GTM team that wanted Salesforce's power without the tax.

Persona-specific copy for founders, CFOs, and controllers. Weekly deliverability monitoring. Manual review of every reply for the first eight weeks — then fully handed off.

50+ opportunities created during the pilot window. A GTM system the team inherited on day one of month four, still running today.